The article discusses the rise of the “Global Digital Majority,” a group of emerging nations that is becoming a dynamic driver of the digital economy, with an expected economic impact of over US$5 trillion by 2030. The article launches an editorial series that will explore the role of different regions—such as South Asia, Latin America, Africa, ASEAN, and the Middle East—highlighting their digital innovations, financial inclusion initiatives, and cross-border collaborations. With young and tech-savvy populations, these regions are developing innovative fintech solutions, such as India’s UPI system and Kenya’s M-PESA, which are revolutionizing access to financial services and fostering economic inclusion, despite ongoing challenges related to financial exclusion.
Global Digital Majority: A $5 Trillion Digital Economy in the Making
Here’s why emerging countries and economic blocs should be aimed at regarding new digital economics.
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In the fast-evolving landscape of the digital economy across the globe, we have been witnessing a powerful new force that has emerged — the Global Digital Majority. It is describing the group of nations across Latin America, Africa, the Middle East, Asia, Oceania, Caribbeans and beyond — and this is no longer a passive recipient of innovation. It is rapidly becoming a sovereign, dynamic, and eager driver and leader in the Digital Economy realm.
With more than 6.8 billion people, the Global Digital Majority is home to some of the world’s youngest (25.5 median age), most tech-native populations. It accounts for more than $40 trillion in combined GDP — a figure that is steadily rising — and is on track to generate over $5 trillion in digital economic output by 2030. As investors and technology leaders look beyond saturated markets in the “Global North”, these regions are proving to be critical growth engines for fintech, crypto, digital identity, AI, and many other areas in the Digital Economy industry.
Yet, amid rapid progress lies a challenge: bridging financial inclusion gaps and enabling seamless cross-border digital cooperation. Fintech, blockchain, and decentralized technologies are uniquely positioned to be the bridge.
The Youth is the Fuel to a Digital Surge
If there is one transformative asset of the Global Digital Majority – it will be its young demographic. In contrast to aging populations in Europe and East Asia, these regions boast some of the lowest median ages globally:
- Africa: ~19 years
- South Asia: ~27 years
- Southeast Asia (ASEAN): ~30 years
- Latin America: ~31 years
- Middle East: ~27 years
This is especially important because the power of the youth and their eagerness to use modern technology brings a massive surge in mobile-first innovation, digital banking adoption, and entrepreneurial activity. Many are skipping the traditional financial systems altogether and moving directly to mobile wallets, peer-to-peer payments, blockchain digital assets and remittances in cryptocurrencies.
The widespread use of mobile devices (smartphone penetration up to 70% on average!) and the internet coverage (up to 68%) is increasingly enabling the rapid adoption of digital payment platforms, which is fundamentally changing how people manage their daily financial transactions both locally and internationally.
Here are some most notable examples of how Fintech solutions change lives:
India: UPI’s Unprecedented Growth
One of the most notable cases is India’s Unified Payments Interface (UPI), which has revolutionized the country’s payment landscape. For instance, in April 2025, UPI processed ~17.90 billion transactions. This surge underscores UPI’s role in facilitating seamless, real-time payments across various sectors, from retail purchases to utility bill payments. The platform’s user-friendly interface and interoperability have made digital transactions more accessible, even in rural areas, promoting financial inclusion and reducing reliance on cash.
Kenya: M-PESA’s Pioneering Mobile Money
M-PESA is another life-changing solution that was born out of Africa. Kenya’s mobile money platform continues to be a cornerstone of the country’s financial ecosystem. As of late 2024, M-PESA boasted 34 million subscribers, processing over 30 billion transactions valued at ~$308B. The platform has empowered users to perform a range of financial activities, including money transfers, bill payments, and access to microloans, directly from their mobile devices. This accessibility has been particularly transformative for individuals in remote areas, fostering greater economic participation and resilience.
Philippines: GCash and Maya’s Financial Inclusion
In the Philippines, digital wallets like GCash and Maya have significantly advanced financial inclusion. GCash, with almost 100 million users, has become an integral part of daily life, enabling users to pay bills, transfer money, and shop online. Meanwhile, Maya has achieved remarkable milestones, including disbursing loans totaling approximately $1.16B in 2024 and amassing deposit balances nearing ~$670m. These platforms have not only streamlined financial transactions but also provided essential services to previously unbanked populations, fostering greater economic empowerment.
Last but not the least, is Brazil’s PIX system, launched by the Central Bank in 2020. It became the country’s preferred payment method. In 2024, an estimated 64 billion transactions were processed in 2024—a 53% year-over-year (YOY) increase. Notably, on December 20, 2024, PIX set a single-day record with 252.1 million transactions.
The system’s real-time processing capabilities and ease of use have encouraged widespread adoption among individuals and businesses alike, facilitating everything from daily purchases to large-scale B2B transactions. It’s worth mentioning that this system includes a roaming service that allows foreigners to pay in Brazil without needing a local bank account.
Transfero, for instance, integrates Brazil’s PIX instant payment system to provide seamless fiat-crypto transactions, enhancing accessibility for both individuals and businesses in the Brazilian market.
Digital Economy Projections by Region of Global Majority
Across the Global Digital Majority, regional digital economies are transforming the global economic landscape, bringing new opportunities at unprecedented speed. Fueled by demographic strength, mobile-first innovation, and collaborative digital public infrastructure, these economies are rapidly expanding. By 2030, their collective digital economy is projected to exceed $5 trillion.
South Asia is rapidly emerging as one of the world’s most dynamic digital growth engines. India alone is expected to contribute up to $1 trillion to the digital economy by 2030, and the growth will be powered by solutions advanced technology such as Digital Public Infrastructure (DPI), including the Unified Payments Interface (UPI), Aadhaar digital identity system, and the Open Network for Digital Commerce (ONDC).
Neighboring countries such as Bangladesh are also witnessing a digital payments boom, while Pakistan is becoming a regional fintech hotspot. With a median age under 28, the region’s young, mobile-savvy population is accelerating this transformation. The whole region is engaging more in bilateral technology exchange and trade dialogues, including partnerships with ASEAN, and Latin American and African nations.
For example, India alone had exported ~$9.7 billion in goods to Brazil in 2024, especially Mineral Fuels and Oils, Organic Chemicals, Pharmaceutical Products, Textiles and Apparel, Machinery and Equipment, creating a space for effective and seamless cross-border payments solutions.
Latin America’s rise in neobanking, blockchain, and digital payments has opened the door to deeper engagement with other burgeoning Global Majority regions. Brazil’s PIX system is not just a domestic success—it is now a model for instant payments that’s being studied and adapted by fintech stakeholders elsewhere. Crypto-friendly regulation in Argentina, Mexico, and Colombia has sparked knowledge exchanges with African and Asian Web3 ecosystems.
Increasingly, Latin American startups are participating in cross-continental accelerators, hackathons, and open-source fintech initiatives that promote shared digital innovation. Globally-oriented companies, like Transfero from Brazil, are now expanding in countries of Global Majority, especially in Africa, Eurasia, and ASEAN.
Africa, the World’s Youngest Continent, has long been a leader in homegrown digital solutions, and now it is evolving into a source of innovation exports to other developing economies, such as the M-PESA model that has inspired mobile money projects in India, Indonesia, among others.
Another example is Smart Africa Alliance, which is fostering policy and tech alignment across the continent, while focusing on African-led digital ID and e-payment platforms are increasingly showcased in South-South tech diplomacy forums. Africa is positioning itself not just for intra-African trade—but is actively looking for new collaborations with the Global Majority in the field of technology and is discovering new ways for import & export, where modern cross-border payment innovative solutions will be increasingly needed.
The ASEAN region (South East Asia) with its digital-first super apps and e-commerce dominance, is rapidly evolving into a collaborative tech hub for the Global Majority and is rapidly making connections and new partnerships. Local tech solutions are working on cross-border digital payment pilots with partners from all over the world.
ASEAN countries are also fostering startup exchanges with Latin America and Africa, focused on scaling mobile finance, logistics tech, and climate innovation. Worth mentioning that Brazil-ASEAN trade alone reached 34 billion USD in 2023 and is continuously growing, showing yet another example of South-South cooperation.
Another key region is The Middle East—particularly UAE, Saudi Arabia, and Bahrain—who are actively positioning themselves as a gateway between advanced and emerging digital economies. Globally recognized Web3 summits, fintech festivals, and regulatory sandboxes that are increasingly welcoming startups from all over the world are happening in this region.
Tech transfer agreements, investment deals, and bilateral innovation partnerships are proliferating, opening doors to new investments, partnerships, and long-term cooperation in the realm of cutting-edge technologies. Projects like CBDC interoperability pilots between the UAE and India, and UAE-African blockchain dialogues, reflect a growing appetite for two-way innovation sharing rather than North-to-South dependency models. One of the most recent groundbreaking news is that Bybit, the world’s second-largest cryptocurrency exchange by trading volume, has launched Bybit Pay in Brazil, introducing a cutting-edge payment solution that integrates seamlessly with PIX – wherever there is PIX, Bybit Pay can be used.
Financial Exclusion & the Unbanked: Challenges Become Opportunities
Despite the rapid growth of the digital economy in the Global Digital Majority, financial exclusion remains a significant barrier. Over 1.4 billion adults globally remain unbanked, with the majority residing in South Asia, Sub-Saharan Africa, and parts of Latin America.
These individuals often lack access to traditional banking infrastructure, face high remittance costs, or are constrained by local currency volatility and regulatory fragmentation. In many cases, even those with bank accounts experience limited financial mobility, especially when it comes to cross-border transactions, which can be slow, expensive, and opaque.
Innovators, advanced fintech solutions are helping bridge this gap. Transfero, a digital asset infrastructure company headquartered in Brazil, exemplifies how technology can create borderless payment ecosystems. By integrating Brazil’s PIX instant payment system into crypto rails, Transfero enables users to seamlessly convert between fiat and stablecoins like BRZ (Brazilian Real-backed token) or USDT, facilitating near-instant cross-border transfers.
This model proves that cross-border payments can be fast, low-cost, and inclusive, bypassing traditional banking intermediaries. Such innovations open up opportunities for South-South remittances, trade, and digital commerce, enabling a new era of financial inclusion that truly connects the world through frictionless money flows.
A Pillar of Insight: What’s Next in This Series
This article marks the launch of a special editorial series by PanoramaCrypto. Over the coming weeks, we will dive deeper into the role each major region plays within the Global Digital Majority, unpacking their specific digital strengths, policy frameworks, innovation ecosystems, and fintech breakthroughs. The upcoming regional articles will include:
- South Asia in the Global Digital Majority – South Asia continues to be one of the fastest-growing regions globally, with growth expected to reach 6.1% in 2026. India’s Digital Public Infrastructure (DPI) initiatives, such as Aadhaar and UPI, have revolutionized digital transactions, while Bangladesh’s digital services sector reached a market share of $2 billion, indicating rapid GDP growth.
- Latin America in the Global Digital Majority – Digital transformation is projected to boost exports of Latin American countries up to $140 billion annually by 2030, a four-fold increase over current levels. Brazil leads the region, holding over 41% of Latin America’s data center investments, highlighting its pivotal role in the digital economy, especially in AI, cybersecurity, internet of things (IoT), FinTech, among others.
- Africa in the Global Digital Majority – Africa’s digital payments economy is projected to grow by 20% annually, reaching $1.5 trillion by 2030. This growth is fueled by increasing internet penetration, expanding financial inclusion, and a thriving fintech ecosystem, all driving the continent’s digital transformation.
- ASEAN in the Global Digital Majority – Southeast Asia’s digital economy is on track to hit $600 billion in gross merchandise value (GMV) by 2030, with potential to reach up to $1 trillion. The region’s growth is driven by a growing working population, room for income growth, and remaining urbanization potential.
- Middle East in the Global Digital Majority – The Middle East’s digital economy is projected to grow from $180 billion in 2022 to $780 billion by 2030, reflecting a significant annual growth rate. Countries like the UAE, Saudi Arabia, and Bahrain are actively reforming regulations to create a more attractive environment for startups and foreign investors.
Each feature will include insights from regional experts and policy leaders, highlighting opportunities for investment, collaboration, and cross-border innovation within and across Global Majority countries.
Through this series, we aim to build a comprehensive, interconnected knowledge base — or pillar content — on the rise of the digital economy across the Global Majority. As the digital gravity of the world continues to shift, this series will serve as both a map and compass for those looking to navigate and invest in the future of global digital growth.
* Oliver Nalevanko is Business Representative for Russia and Europe, Transfero and Community Officer, International Digital Economies Association – iDEA.